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Executive Retainer · Silicon Valley

Fractional VP of Sales — Silicon Valley

Senior B2B sales leadership without the full-time cost. Bhaavya Trivedi becomes your part-time VP of Sales — owning revenue strategy, managing pipeline, coaching your team, and reporting to you as CEO.

$12,000
per month
No fixed end date · Month-to-month
The Cost Case

Fractional VP vs. Full-Time VP — The Real Numbers

A full-time VP of Sales in Silicon Valley is one of the most expensive hires a growing company can make. Here's what you're actually comparing.

FactorFull-Time VP of Sales (Bay Area)CaptivIQ Fractional VP
Base salary$200,000–$280,000/year$144,000/year ($12K/mo)
EquityTypically 0.5%–1.5% of companyNone required
Benefits & payroll tax$30,000–$50,000/year additionalNone
Recruiting cost$30,000–$60,000 (recruiter fee)None
Time to productivity3–6 months ramp timeActive from week one
Experience levelVaries widely by hire15+ years, multi-industry
Termination riskSeverance, legal exposure, rehiring costEnd anytime, no commitment
Total first-year cost$300,000–$400,000+$144,000
What You Get

What the Fractional VP Role Covers

This is a genuine VP-level executive engagement — not an advisory retainer. Bhaavya takes direct ownership of revenue outcomes.

Revenue Strategy Ownership
Sets the annual and quarterly revenue strategy — ICP, target markets, pricing approach, channel prioritization. Owns the plan and is accountable to it.
Team Leadership & Coaching
Manages and coaches your existing sales team — whether that's one rep or a full team. Sets performance expectations, reviews calls, and develops capability.
Sales Process Management
Owns the sales process end-to-end — pipeline reviews, deal advancement, proposal strategy, and close support. Keeps opportunities moving.
CEO Reporting & Board Visibility
Weekly pipeline reporting to the CEO. Quarterly revenue reviews for the board. Provides the revenue visibility leadership needs to make informed growth decisions.
Is This Right For You?

Who This Is — And Isn't — For

The Fractional VP of Sales is not the right fit for every company. Here's an honest assessment.

✓ Good fit
$1M–$15M B2B company that needs senior sales leadership but can't justify a $250K+ full-time VP hire yet.
✓ Good fit
Founder-led business where the CEO is still the primary salesperson and needs to hand off revenue leadership.
✓ Good fit
Company that has tried hiring junior salespeople without success and needs senior leadership to build the right system first.
✓ Good fit
Series A startup that needs a VP-level operator in market immediately — can't wait 4 months for a full-time search to close.
✗ Not the right fit
Company with $20M+ revenue and a full sales team that needs a full-time VP present in the office daily.
✗ Not the right fit
Pre-revenue companies that need a co-founder, not a sales executive. Different role, different engagement.
Common Questions

Fractional VP of Sales Questions

How many hours per week does the Fractional VP work?
Typically 15–20 hours per week, structured around your pipeline review cadence, team meetings, and key deal support. The engagement is scoped to outcomes — not hours. If a specific week requires more time due to an important deal or quarterly planning, that's included.
Is there a minimum contract length?
No. The Fractional VP engagement runs month-to-month with no lock-in contract. Most clients stay for 6–18 months as the revenue system is built and proven. The engagement ends when you hire a full-time VP or when you've outgrown the fractional model.
How is this different from the 90-Day Growth Sprint?
The 90-Day Growth Sprint is a defined, time-boxed execution engagement focused on generating pipeline and closing deals in 90 days. The Fractional VP of Sales is an ongoing executive leadership role with no fixed end date — broader in scope, strategic in focus, and includes team leadership. Many clients start with the Sprint and transition to the VP retainer once they want ongoing leadership.
Does Bhaavya work exclusively with one client at a time?
CaptivIQ works with a limited number of Fractional VP clients at any time to ensure full engagement and attention. If you're considering this service, the discovery call is also an opportunity to confirm availability and fit before any commitment is made.

Ready for VP-Level Sales Leadership?

Book a 30-minute strategy call to discuss your revenue situation, team structure, and whether the Fractional VP engagement is the right fit for where you are right now.

Book a Strategy Call →
No pitch. No pressure. You'll leave knowing whether this is right for your company.